Saturday, June 30, 2012

DEAL REVIEW: A-B InBev Buys Modelo’s Remaining Stake for $20.1 Billion: 25 Key Facts



a-b-inbev-modelo-corona-merger.jpg(Beer Pulse - 6/29/12 by Adam Nason) (Brussels, BELGIUM, and Mexico City, MEXICO) – Anheuser-Busch InBev  and Grupo Modelo, S.A.B. de C.V. announced this morning an agreement in which AB-InBev will buy out Modelo for $20.1 billion. Some notes on the deal…

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DEAL NEWS: AB InBev: King of Beers Buys Mexican Crown


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imgres.jpgCoronas all round? AB InBev's ABI.BT +3.88% $20.1 billion purchase of the remaining 50% of Mexico's market-leading brewer Grupo Modelo GMODELO.MX +0.19% could bring a happy ending to their sometimes fractious relationship.

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Friday, June 29, 2012

BRAND SPOTLIGHT: PepsiCo Sharpens Focus On Pepsi Cola, Gatorade, Mountain Dew

Pepsi And Billboard Join Forces To Produce First-Ever Concert Series(MediaDailyNews - 6/22/12) - by David GoetzlAl Carey concedes that PepsiCo may have under-invested in advertising and marketing for its beverage operations in recent years, but a more pivotal problem is lack of focus.

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PRODUCT NEWS: SKYY® Vodka Launches Lone Star Limited Edition Bottle

(Press Release - 6/26/12) SAN FRANCISCO, June 26, 2012 /PRNewswire via COMTEX/ -- Beginning this Independence Day, SKYY® Vodka is giving Texans a chance to give back to those who protect our freedom 365 days a year. SKYY introduces the Lone Star Limited Edition Bottle, designed to pay homage to the great state of Texas and to help Texans support our dedicated U.S. service men and women. 

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CATEGORY PROFILE: Global Market Review of Cachaca

(Teatro Naturale - 6/26/12) By S.C. - A downward trend for cachaça in its home market of Brazil is pushing producers of the white spirit to look abroad for growth, according to a recently-published report from the IWSR and just-drinks.

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BRAND PROFILE: Tito's Hand-Made Vodka

BRANDED
An insider’s guide to small-business marketing.
(NYTimes - 6/29/12) By MP Mueller - I met Tito Beveridge, the man behind Tito’s Handmade Vodka, about 15 years ago when he first started making vodka in Austin, Tex.

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PRODUCT NEWS: Diageo Launches Pre-Mixed Frozen Cocktail Pouches

(Shanken News Daily - 6/27/12) - Diageo has launched new premixed cocktails in frozen pouches under the Parrot Bay and Smirnoff brand names.

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